I promote my business through intense networking with people who can potentially refer business to me. I have about 20 to 25 of these a month with a mix of new people I'm meeting but most with people I know already.
On Friday I was meeting a new contact, a person a little younger than myself but certainly experienced enough to have lived through plenty of tough times. I was surprised at how 'freaked out' he was concerning the economy. I hear a lot of this these days. Earlier the same week it was with a lawyer from Chicago. But at least he has the excuse of being young. If you started your career after 1987, this is probably the first time you've experienced any major economic disruption.
Getting back to the first person, after he had gone on and on about the national and world economic order, he asked me what I thought. I told him I didn't really care what was going to happen in the economy. I had options, strategies and tactics for all scenarios except the total collapse of the world order. He acted quite surprised. But I told him that I had lived through plenty of economic and personal crises in the past and I had every intention of not only making it through this one but prospering through it as well.
Which gets me to the point of this post.
In working both personally in crises and with many, many clients going through crises, I have noticed one universal truth. Those that stay calm, that focus on what they need to get done, that acknowledge their fears but don't let themselves be overwhelmed or enslaved by their fears, are the ones that usually end up coming out OK.
If you are finding yourself caught up in all the news generated noise and hysteria, I'd like to make a suggestion. Stop paying attention to the media. It's not helping you to cope with whatever you need to cope with. You're not going to change what is going on in the macro-economy or the world political system. Know that it is the nature of the world for good and bad times to follow each other. Yes you have stuff to worry about and think about in your daily life but you will be best served by being able to deal with it in the calmest way possible. Don't let all the hysteria mongers detract from the steady hand you need to captain your fate.